January 6, 2009
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Contact: Scott Silversten
Phone: (718) 862-7232
E-mail: Public Relations |
Manhattan College Partners With WCBS-TV To Sponsor Special Television Advertising And Web Programming Surrounding Obama Inauguration
RIVERDALE, N.Y. – Manhattan College has partnered with WCBS-TV New York on a special sponsorship of television advertising and web programming scheduled to cover the Jan. 20 inauguration of President-elect Barack Obama.
As part of the agreement, the College will be receiving:
- Sponsorship of 25 vignettes that will run between Jan. 5-20. The 30-second spots, produced by WCBS-TV, look back at past presidential inaugurations (see schedule below).
- Ten 30-second commercials to air on Jan. 20, prior the inauguration. Commercials to be included are Manhattan Master Builders, What America Needs, Teaching the Leaders of Tomorrow, and two Best of Both Worlds spots. The commercials will run during various times during the day’s coverage of the inauguration (see schedule below).
- Sponsorship of the “Countdown to Inauguration” clock on the WCBS-TV home page at http://wcbstv.com/.
- Exclusive sponsorship of the WCBS-TV home page on Jan. 20.
Here is a tentative schedule for the “American Moment” vignettes and Manhattan College commercials to be aired by WCBS-TV in the days leading up to the Jan. 20 inauguration:
VIGNETTES
| Monday, Jan. 5 |
8:27 am |
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Wednesday, Jan. 14 |
9:39 am |
| Monday, Jan. 6 |
6:14 pm |
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Wednesday, Jan. 14 |
6:18 pm |
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Wednesday, Jan. 14 |
11:49 pm |
| Wednesday, Jan. 7 |
9:58 am |
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| Wednesday, Jan. 7 |
4:38 pm |
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Thursday, Jan. 15 |
5:57 am |
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Thursday, Jan. 15 |
9:08 am |
| Thursday, Jan. 8 |
10:58 am |
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Saturday, Jan. 17 |
9:14 am |
| Friday, Jan. 9 |
5:57 am |
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Saturday, Jan. 17 |
9:24 am |
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| Saturday, Jan. 10 |
12:28 am |
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Sunday, Jan. 18 |
8:28 am |
| Saturday, Jan. 10 |
9:14 am |
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Monday, Jan. 19 |
7:57 am |
| Sunday, Jan. 11 |
1:29 pm |
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Monday, Jan. 19 |
4:53 pm |
| Sunday, Jan. 11 |
11:32 pm |
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| Monday, Jan. 12 |
12:58 am |
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| Monday, Jan. 12 |
9:29 am |
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| Tuesday, Jan. 13 |
12:32 am |
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| Tuesday, Jan. 13 |
7:27 am |
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| Tuesday, Jan. 13 |
4:53 pm |
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COMMERICALS
| Tuesday, Jan. 20 |
5:11 am |
| Tuesday, Jan. 20 |
6:26 am |
| Tuesday, Jan. 20 |
7:57 am |
| Tuesday, Jan. 20 |
8:42 am |
| Tuesday, Jan. 20 |
9:29 am |
| Tuesday, Jan. 20 |
10:28 am |
| Tuesday, Jan. 20 |
1:58 pm |
| Tuesday, Jan. 20 |
6:12 pm |
| Tuesday, Jan. 20 |
6:26 pm |
| Tuesday, Jan. 20 |
11:13 pm |
For more information, please contact Scott Silversten, assistant director of college relations for communications, at (718) 862-7232 or e-mail scott.silversten@manhattan.edu.
Founded in 1853, Manhattan College is an independent, Catholic, coeducational institution of higher learning offering more than 40 major programs of undergraduate study in the areas of arts, business, education, engineering and science, along with graduate programs in education and engineering. For more information about Manhattan College, visit www.manhattan.edu.
